Podcast Production For Business
Wherever you are on your business journey, I strongly believe in a human-first approach to creating podcasts and new media.
My team has produced thousands of podcast episodes, generating millions of listens and dollars in revenue.
We will help you:
Start your podcast.
Refresh your podcast.
Repurpose your podcast.
Go Beyond Vanity Metrics and Pointless Podcast Sponsorship Deals
Our proprietary planning and production systems will support you to build a podcast to:
Attract & Retain clients, patients, members
Create referrals
Harvest joint venture partnerships
Find new employees
Save recruitment costs
Reduce attrition
Build relationships
PROFESSIONALS AND ORGANISATIONS SUPPORTED:
Government
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Legal
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Coaching & Consulting
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Non-Profits
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Space Industry
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Located in USA, UK & Europe
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Government • Legal • Coaching & Consulting • Non-Profits • Space Industry • Located in USA, UK & Europe •
Podcasting is THE Relationship Medium.
• We don’t do podcasts to check a box.
• We’re not in the fame game.
• Your podcast (probably) shouldn’t be a new business line.
One size does not fit all.
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Toby Goodman / Narrow Podcasting works with CxS Partners Ltd as a lead podcast production supplier.
The expert team has created hundreds of podcasts between them, generating millions of listens and dollars for business owners. -
AI isn’t going anywhere and we love using it, but not like the others.
We believe that the world doesn’t need more noise.
We’re committed to using AI responsibly and will only harness its power once we understand your goals for creating content in the first place. -
We've been involved in launching start-ups and rebrands for $80m businesses.
We won't let you launch your podcast without the right foundations.
Need support to position/reposition your business?
The team can help.
That means, when you publish your podcast, you'll create the right awareness in your market. -
Contact Toby about his unique content-harvesting process to determine if, when, and how a podcast is right for you.
Show is better than tell...
You'll leave with absolute clarity and a bucket load of audio, social, and print assets, and ideas to help you where you are today
What Kind Of Podcast Is Right For You?
Plan and position a podcast to support your business
‘Narrow’
Podcast
Your business has one core offer that converts.
You’re a one person business or a small team.
You’re a subject matter expert.
World-domination isn’t on your agenda (at least this week). But you would love to improve profit margins and get some of your time back.
A ‘narrow podcast’ will help you build relationships and your reputation fast.
‘Branded’
Podcast
You have an established business with multiple products and/or services.
You can use a podcast to elevate your brand and create leverage into new markets.
Despite the size of your organisation, your branded podcast will hone your unique voice and maintain differentiation.
Podcast
Network
You have/want multiple podcast shows.
Each podcast is likely related to one topic/group of people.
You want to ensure you have a podcast network that is properly set up with the right tech that leverages maximum awareness and engagement.
2 Ways To Podcast
Seasons
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Branded podcasts.
An authority asset you can use time and again with people in and around your target market.
You can outsource some or all of this process if you have an established brand.
Narrow podcasters who are concerned about the time commitment of an 'always on' podcast.
Seasons are a great way to set out your stall. Once you're past the initial planning and production phase you could convert your 'season' into an 'always on' podcast. -
A single project with an end date.
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Potentially limiting.
But... You can convert it into an 'always on' podcast easily.
Always On
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Narrow Podcasting - AKA Getting clients through relationship building.
A perfect way of showing up and creating awareness all year round. -
Delivers unlimited repurposing value for your content harvester!
Help establish your expertise, and create an infinite number of profitable relationships. -
Requires a regular time commitment.